It all started in March of 2009, when Anita was reaching an, ehem, rather respectable age. After living in many countries and continents, Anita has friends and loved ones scattered all over the globe. "Wouldn't it be nice", Agustin thought, "to find a way to get in touch with all those people and invite them to prepare a collective surprise for her on the day of the birthday?".
That's how the first version of FromABirdie was born: Agustin created a website with a single page and invited Anita's friends to visit it and write a letter for her, promising that the letters would be kept private and only be seen by her. He also asked friends to pass the invitation along, hoping that it would reach friends of friends of friends whom he didn't even know about.